The Marketeer's Playbook: Your Guide to Private Equity Marketing Success
Welcome to The Marketeer's Playbook, your go-to resource for everything related to private equity marketing. Whether you're refining your private equity marketing strategy or looking for innovative ways to engage investors, this guide offers actionable insights tailored for brand builders & capital raisers in the private markets.
From best practices in digital marketing to tips on effective communication with limited partners, our playbook is designed to help you stand out among thousands of funds vying for limited LP capital. Stay informed with our monthly newsletter and explore strategies that will elevate you as a Private Equity Marketeer.
The LP Perspective: Fast Five with Daniel Kylander, Investment Team – Private Equity, Church Commissioners for England
In this fast five interview, Daniel shares insights into the qualities he values most in fund managers and how brand builders and capital raisers can better engage sophisticated institutional LPs.
The LP Perspective: Fast Five with Christopher Schelling, Managing Director of Private Investments at Caprock
In our latest LP Perspective interview, we turn to Chris Schelling, Managing Director of Private Investments at Caprock and a seasoned investor with over 20 years of experience in the industry. Chris offers invaluable insights into the challenges and opportunities present in today’s fundraising environment.
The LP Perspective: Fast Five with Matt Curtolo, 20+ Year Veteran Allocator and Investor in Private Markets
In this fast five interview, Matt shares his insights on the critical role of brand and reputation in differentiating fund managers in today's crowded market. He delves into how social media can be effectively utilized for brand building and discusses the significance of humanizing a brand.
The LP Perspective: Fast Five with Tony Meadows, Partner at Sinefine
In this fast five interview, Tony shares his thoughts on the importance of brand and reputation, the role of social media in the evaluation process, and how fund managers can effectively build and maintain relationships with LPs through personalized engagement.